Catchy taglines are everywhere in advertising. Whether they rhyme, or they inspire, or they create a memorable image, taglines are something every advertising agency works hard to craft. How many of us know, “Like a good neighbor” or “Just do it”? While you might not create a slogan as memorable […]
Most of us were raised with the belief that life is happening to us. Since our early ages, we were told that we need to prepare ourselves for what life will bring us in the future. Following our cultural background and our parents’ and teachers’ advice, we learned that our […]
In all the recorded history of mankind gold holds a high position. It is found in economy as a carrier of value, in art as a symbol of grandeur and in social interactions as a sign of high status. Religions across the globe reinforce this key place for gold, using […]
The more rapidly that your business expands, the greater the need for working capital becomes. If you have insufficient working capital – the money necessary to keep your business functioning – your enterprise is doomed to fail. Many businesses, that are profitable on-paper, are forced to “close their doors” due […]